As a mobile app development company, Nordstone, we understand the importance of creating a successful mobile app. One crucial aspect of achieving success is defining and tracking your north star metric. A north star metric is a key performance indicator that aligns with your overall business goals and helps you measure the progress and success of your app. In this blog, we will outline the steps to take in order to define your north star metric for your mobile app.
01. Define your business goals: Before defining your north star metric, it’s important to have a clear understanding of your overall business goals. These goals should align with the purpose of your app and the value it provides to your users.
02. Understand your user’s journey: The next step is to understand the journey of your users within your app. This will help you identify key actions that are important to your business goals and the overall success of your app.
03. Identify key metrics: Once you have a clear understanding of your business goals and user’s journey, you can start identifying key metrics that align with these goals. These metrics should be specific, measurable, and actionable.
04. Choose your north star metric: After identifying key metrics, you can choose the one that most closely aligns with your overall business goals. This metric should be a clear indicator of the success and progress of your app.
05. Track and optimise: Once you have defined your north star metric, it’s important to track it on a regular basis and optimise it as necessary. This will allow you to make data-driven decisions and improve the overall performance of your app.
By defining and tracking your north star metric, you can gain valuable insights into the performance of your app and make data-driven decisions to improve its success. At Nordstone, we have a team of expert mobile app developers in London who can help you define and track your north star metric and guide you in creating a successful and profitable mobile app.